Why I named it "Sayfa Emu Oil"?

The Story Behind Sayfa: A Bond That Lives On

Some friendships go beyond time, beyond distance, beyond words.

Sayfa was my best friend growing up. More than a friend, really—he was like a brother. We did everything together—ran through the woods barefoot, scraped our knees on gravel roads, built dreams out of nothing but laughter and late-night talks, and the many times we got in "trouble". He had the kind of spirit that made people feel seen. Safe. Whole.

He believed in healing. In kindness. In showing up for people, even in their hardest moments. That was just who he was.

Life, as it does, eventually took us down different paths. But even now, years later, his presence is something I carry with me every day. And when I decided to create a skincare line—something pure, honest, and nurturing—it was only right to name it after the person who taught me what true care really looks like.

Sayfa isn’t just a name. It’s a reminder.
A reminder of loyalty. Of warmth. Of healing in its most human form.

This skincare line is built on that same foundation—made with natural, soothing ingredients, crafted with integrity, and created for those who deserve to feel safe and cared for in their own skin.

Just like Sayfa always made me feel.

This brand is my tribute to a bond that shaped me—and my way of passing that love forward.